We're now 25 days into the new year and a little less than a month and a half away from the second anniversary of the declaration of the Covid-19 crisis here in the US.Since that first declaration, so much has changed in the world of magazines and media. The way we market, sell, forecast. Our relationships with our suppliers, partners, employees and employers have changed dramatically.Yet here and there I can still detect and see glimmers of what once was standard and typical and "how we do it." In many cases, what we have kept is still there because it works. In others, it's simply because we haven't had time to create something new.My hope as we continue on this path into 2022 is that we do adapt, change, grow, and that it is all for the better. With that in mind, I polled a few friends about how things were going for them this year.Here's what they had to say, lightly edited, and I hope you find it enlightening and entertaining:
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It's Tuesday: 5 Things About the World of…
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We're now 25 days into the new year and a little less than a month and a half away from the second anniversary of the declaration of the Covid-19 crisis here in the US.Since that first declaration, so much has changed in the world of magazines and media. The way we market, sell, forecast. Our relationships with our suppliers, partners, employees and employers have changed dramatically.Yet here and there I can still detect and see glimmers of what once was standard and typical and "how we do it." In many cases, what we have kept is still there because it works. In others, it's simply because we haven't had time to create something new.My hope as we continue on this path into 2022 is that we do adapt, change, grow, and that it is all for the better. With that in mind, I polled a few friends about how things were going for them this year.Here's what they had to say, lightly edited, and I hope you find it enlightening and entertaining: